Toro announces commercial products distribution change in the UK

Effective Jan. 15, 2012, Lely (UK) Limited will be responsible for the distribution, sales, service and technical support of all Toro-branded commercial turf maintenance products distributed in the UK and Eire. This includes all Toro-branded commercial products manufactured by Hayter in Spellbrook.

While Lely (UK) Limited will have expanded responsibility for all commercial products, Hayter will continue to handle sales, marketing and service support of Toro-branded consumer and landscape contractor products, in addition to Hayter-branded equipment. Manufacturing of commercial and consumer products will also remain at Spellbrook.

As a result of this change, Toro’s International Division is working with Lely (UK) and Hayter to ensure that this does not affect end-user customers. Through careful and thoughtful decision-making, Toro and Lely (UK) will be organizing internal structures to meet the future sales and support needs of all of its customers.

Lely (UK) has been a trusted and valued partner of The Toro Company for more than 30 years. This move serves to strengthen the close relationship of both companies, improve operational efficiency, and further the company’s long-standing support of customers in the golf, fine turf and grounds markets.