Kawasaki launches online quiz

Kawasaki Engines and Power Products, a Grand Rapids, Mich.-based division of Kawasaki Motors Corp., U.S.A., announced on May 17 the launch of an online quiz challenging lawn-care professionals and dealers/retailers to answer questions about the company’s Critical Power engine ratings. One fortunate responder will win a Kawasaki MULE 610 utility vehicle, valued at $7,499.


Critical Power is the name Kawasaki has given its recent move to help alleviate consumer misunderstanding over horsepower labeling and “usable” power.


Kawasaki’s SAE International-certified power ratings no longer reflect the wide tolerance that is permitted by SAE J1940, the generally applied industry standard. The new, stringent testing and rating method, in accordance with SAE J2723, assures consumers they are receiving the power they expect for their application needs.


Purchasers of Kawasaki-powered lawn-care and other maintenance equipment can be assured that the production engines will produce at least 98 percent of their rated values, not the less stringent variable permitted under SAE J1940.


SAE J2723 rating methodology, in combination with SAE J1995 Gross Power testing procedures witnessed by global testing agency, TÜV Rheinland Group, provides accurate assessment for real world equipment applications for the engines. The agency verifies sample models from specific Kawasaki engine series.


Participation in the online quiz, which runs through Aug. 14, 2012, is relatively simple. After watching a basic informational video about Critical Power, people are asked questions regarding the video; participants are then entered into a drawing that could deliver a new Kawasaki MULE to their doorstep. In addition to the MULE, the company is also offering a selection of its handheld power products and branded clothing as part of the rewards structure.


Details for the online quiz can be found at www.kawasaki-criticalpower.com.

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