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News
KIOTI enters mini excavator market with MX Series
KIOTI Tractor has entered the mini excavator market with the introduction of its MX Series compact excavators. The launch expands the company’s compact construction equipment lineup following the introduction of its SL750 skid steer loaders…
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Magazine Features
Equipment sales strategies: demos, prospecting and training drive dealership growth
By Brian Ethridge In the outdoor power equipment industry, great products alone rarely guarantee strong sales. Dealers also need skilled salespeople who understand their territory, build relationships with contractors and confidently put equipment in front…
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News
Syngenta launches free weed identification guide
A new online weed identification guide from Syngenta is intended to help turf professionals and lawn care operators identify weeds and make weed management decisions. The free digital resource was developed to support weed identification…
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Best Practices
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Best Practices
Marketing That Drives Sales, Not Just Likes
In today’s retail environment, it has become remarkably easy to confuse marketing activity with marketing success. Social media engagement can certainly play a role in visibility and brand awareness, but retailers must be careful not…
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