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News
KIOTI introduces CK40 Series compact tractors
KIOTI Tractor has introduced its new CK40 Series compact tractors. The company said the tractors are designed for residential, agricultural and commercial applications, with features aimed at mowing, loader work, snow removal and property maintenance.…
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Magazine Features
Equipment sales strategies: demos, prospecting and training drive dealership growth
By Brian Ethridge In the outdoor power equipment industry, great products alone rarely guarantee strong sales. Dealers also need skilled salespeople who understand their territory, build relationships with contractors and confidently put equipment in front…
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News
RoadFlex launches mobile app for fleet spend management
RoadFlex announced the availability of a mobile application for drivers, fleet managers and administrators on iOS and Android devices. The application is designed to provide fleet teams with mobile access to fleet card activity, receipt…
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Best Practices
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Best Practices
Marketing That Drives Sales, Not Just Likes
In today’s retail environment, it has become remarkably easy to confuse marketing activity with marketing success. Social media engagement can certainly play a role in visibility and brand awareness, but retailers must be careful not…
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