AriensCo Acquires AS-Motor

AriensCo, the manufacturer of Ariens, Gravely and other equipment brands, has acquired AS-Motor.

Based in Germany, AS-Motor is a manufacturer of professional mowing solutions for high grass and slopes. The company’s products are sold through 300 dealers in Germany, through more than 100 dealers in France and through distributors throughout the rest of Europe and the world. Its website lists a U.S. office in West Palm Beach, Florida.

“We’re happy to welcome AS-Motor into the AriensCo family of brands,” says Dan Ariens, chairman and CEO of AriensCo. “The values of AS-Motor align closely with the AriensCo core values to be honest, be fair, keep our commitments, respect the individual and encourage intellectual curiosity. This acquisition allows for the expansion of both company’s reach across Europe.”

Both AS-Motors and AriensCo are experiencing continued high demand, AriensCo reports, and “the broadened product portfolio complements both companies’ long-range goals. AriensCo and AS-Motor will leverage the combined European sales and marketing infrastructure to expand the reach of both brands.”



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