Solectrac adds eight more certified dealers in Q1 2023
Solectrac, the electric tractor manufacturer, reports that it has added eight certified dealerships during the first quarter of 2023 with 14 locations in Florida, Texas and California.
“Dealerships are where the magic happens, it’s where customers often get their first experience with one of our quiet, clean and powerful electric tractors,” says Mani Iyer, CEO of Solectrac. “That is why I view each dealership location as an important member of the Solectrac community, and I am committed to helping them capture the hearts and minds of customers.”
On average, states the company, new dealers will place an upfront order for up to six Solectrac tractors per dealer location for customer demonstrations. A subsidiary of Ideanomics, Solectrac says it offers each dealership “marketing and sales support including website development, resources for community engagement, aggressive sales and finance programs and other tools designed to reach and excite potential customers.”
In 2023, Solectrac expects to introduce a variety of updates, including attachments, accessories and product variants to its e25 electric tractor, as well as begin manufacturing its e75 tractor. In response to the strong and growing demand for its products, Solectrac increased its production capacity by 300% in 2022, it reports. In addition, the company added a new assembly line to its facility in Windsor, California, and it established a joint venture partnership with Nolan Manufacturing to assemble its tractors on the U.S. East Coast in North Carolina.
