John Deere earns CES Award

CES announced John Deere as a 2024 Innovation Award Honoree in the Sustainability, Eco-Design & Smart Energy category. The award recognizes the John Deere Operations Center Sustainability Tools. This is the fifth consecutive year John Deere has received an Innovation Award from the Consumer Technology Association, the trade association behind the annual Consumer Electronics Show.

The Sustainability, Eco-Design & Smart Energy category of the Innovation Awards highlights nuanced features incorporated into products that facilitate environmentally friendly behavior, like efficient and clean energy use, the reduction of harmful substances, and promotion of renewable resources.


The CES Innovation Awards program is an annual competition honoring outstanding design and engineering in 29 product categories. Judges reviewed submissions based on innovation, engineering and functionality, aesthetics, and design. The honorees were unveiled before CES 2024, which takes place January 9-12 in Las Vegas, NV.

The John Deere Operations Center is an opt-in cloud platform that empowers farmers to create optimized work plans, monitor job quality, and analyze and receive insights from data anytime and anywhere. The platform’s new Sustainability Tools provide farmers with actionable and personalized insights into key aspects of their operations, including carbon intensity, soil health, and fuel emissions, so they can make sustainable decisions to help feed, fuel, and clothe the world. The platform enables farmers to leverage a range of sustainability-focused features, enroll in voluntary revenue-generating programs, and share resulting insights seamlessly with trusted advisors.

“The new Sustainability Tools within the John Deere Operations Center allow farmers better visibility into their farming practices,” said Jahmy Hindman, chief technology officer for John Deere, “so they can understand the impact their decisions have on the sustainability of their operations.”

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