OPE+ announces new managing editor

EPG Brand Acceleration, parent company of OPE+, announced the appointment of Brian Ethridge as OPE+ managing editor, effective immediately. Ethridge has decades of experience in both trade and consumer publishing, which will benefit the outdoor power equipment dealers and landscape industry professionals who rely on OPE+. He can be reached at bethridge@epgacceleration.com

He worked most recently at Catalyst Communications, leading editorial content for publications in the agricultural and construction markets, including Farmers Hot Line and AcreageLife. Prior to that, he worked on DTN’s Progressive Farmer for seven years.

“Brian will bring a fresh perspective to OPE+, guiding our industry-leading magazine, e-newsletter, website and Power Forum event into 2026 and beyond,” said EPG Senior Vice President of Content Jeremy Nedelka. “His diverse background is an asset to our OPE+ readers and industry suppliers, providing dealers and landscapers around the country with context and connections to grow their businesses.”

Ethridge joins OPE+ following the departure of former editor Glenn Hansen, who helped combine OPE Business and Landscape Business into the omnichannel content provider OPE+ is today. EPG wishes him well in his new endeavors.