NaturaLawn growing with new franchise

NaturaLawn of America announced a new franchise is now open and accepting customers in and around Wilmington, N.C.

The franchise’s owners – father and son, William and Chase Atwell – first expanded the organic-based, pet-friendly lawn care business in the Tar Heel state with the Jacksonville franchise, which opened in the spring of 2023.

“NaturaLawn is proud to have partners like the Atwells who recognize the importance of organic-based lawn care and have a track record for helping customers across North Carolina grow healthy lawns,” said Jesse Catron, senior vice president for NaturaLawn of America.  “North Carolina’s response to our mission has been exceptionally positive thus far, and we’re excited to be expanding so that more families have access to organic lawn care for the good of their families, pets and the environment.”

Prior to opening the Jacksonville franchise, the Atwells ran their own lawn and landscaping business for nearly two decades – giving them expertise in the environment, industry and business to meet the needs of their customers effectively and efficiently.

The new NaturaLawn of America branch, located at 3410-1 Merchant Court, will serve the Wilmington community and the nearby cities of Hampstead, Ogden, Carolina Beach, Leland, Southport and others – offering services such as organic-based lawn fertilization, soil amendments, core aeration, as well as a proven program specifically for warm-season grass types.

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