Briggs & Stratton Power Products Group announces promotion
The Briggs & Stratton Power Products Group announced on June 21 the promotion of Jennifer Loran to Assistant Marketing Manager for Commercial Products, reporting to Marketing Manager Troy Blewett. Loran started with Ferris Industries in 2000, and she has been an integral part of the commercial marketing team ever since.
Most recently, Loran served as Marketing Coordinator, where she achieved great success implementing commercial dealer marketing programs. Among her many recent accomplishments, Loran played a key role in the rollout of the new Ferris website in the fall of 2011.
As the Assistant Marketing Manager, Loran’s role will include working with the business team on end-user research/knowledge, competitive market analysis, interactive marketing, and advertising & promotional programs. She will also be supervising recently hired graphic artist, Sean Maroney.
