Exmark adds turf management products
Exmark, the Beatrice, Neb.-based manufacturer of mowers for lawn care professionals, announced at GIE+EXPO 2011 that it is expanding its equipment line to include five commercial-grade turf management products: three aerators, a slicer seeder and a turf rake. Available for sale starting in the spring of 2012, these products represent part of Exmark President Rick Olson’s larger vision for the company and its future.
“Our customers expressed their desire for Exmark to offer an even broader range of commercial products,” shared Olson. “They expect to experience the same performance, service and support as they have with our commercial-grade cutting equipment — and we are confident they will.”
With the landscape pro at the core of Exmark’s vision, Olson believes these new products represent a logical extension for the Exmark brand. In addition to their premium quality, these products contain technology that will help improve landscape customers’ productivity and bottom line.
“These new products will follow the blueprint for success just as our commercial mowers have,” said Olson. “The products also provide a spring board for future product line extensions.”
The aerators will be available in a 21-inch S-Series single hydro, a 24-inch X-Series dual hydro and a 30-inch Stand-on. Exmark’s aerators are designed to be easy to maneuver and operate. The split tines allow for easier turning and reversibility, and they are self-cleaning and easy to replace.
Another product within the turf management line is the 20-inch Slicer Seeder. The seeders have wide, stable bases that deliver hillside stability and even cutting patterns. Each product has verticutting reels to improve turf density and help control thatch, weeds and weed grasses.
Exmark’s 18-inch Turf Rake is the fifth product within the turf management line. The lightweight, intuitive turf rake includes 24 flail blades that remove heavy thatch and bring increased oxygen and sunlight to the turf.
Although the addition of turf management broadens Exmark’s business services, the company will continue to focus its efforts on advancing the core landscaping products: mowers. It backed up that commitment by unveiling three new models — the 60-inch Pioneer S-Series, 60-inch Vantage and a 50-inch Quest S-Series — all of which will be available to customers in 2012.
