March 2023

Welcome to the March digital edition of OPE Business.

This month, we take a close look at your opportunities in the UTV market, covering the trend that combines recreational features in utility vehicles. We gathered information about consumer buying intent, as well as the current design habits of several vehicle manufacturers.

We also cover hot products and industry news, and the latest wisdom in marketing today.

And you can meet the new editor, or at least read about Glenn Hansen and why he’s sure about uncertainty.